Mandatory GA4 Setup Items

– Creating a resource.

– Creating a stream.

– Installation of a counter on the site.

1. 1. Prom.
   2. Хорошоп.

– Flow settings.

– Data collection settings.

– Internal traffic filtering.

1. 1. https://2ip.ua/en/ (IP definition).
   2. Filtering in reports.

– Exclusion of unwanted transitions.

1. 1. privatbank.ua
   2. wayforpay.com
   3. liqpay.ua
   4. privat24.ua

– Flow communication with Merchant.

– Stream connection with Google Ads.

– Flow communication with the Search console.

– Enabling the Search console report, and report library.

– Setting up events and conversions.

– Creation of audiences.

– Working with the debugger (https://chrome.google.com/webstore/detail/google-analytics-debugger/jnkmfdileelhofjcijamephohjechhna).

– Working with reports.

Example of PROM events

GA4 events for the site on Prom.ua:

Example of events on ХОРОШОП sites