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Case on targeted advertising

How to get the maximum result with a minimum budget in wartime

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Cases
ABOUT THE PROJECT

Manufacturer of children's clothing.

Service
Targeted Advertising
TASK
Make the most of selling clothes for children.
WHAT HAS BEEN DONE
  • Created/configured Facebook Business Manager.
  • Created/configured Facebook Ads Manager.
  • Created/customized Facebook Pixel.
  • We have selected the audience for advertising - women/mothers, age, and interests.
  • A text advertisement was issued.
  • The product feed has been uploaded.
  • Worked with campaigns - product catalog: traffic to the site, conversions to the site.
  • Work with the assortment – in advertising priority products for the client.
The results

The number of CPC sessions is 17,368.

The price of the session is UAH 0.75.

The cost is UAH 12,962.88.

463 transactions.

Income – UAH 369,151.93.

ROAS is 2,847.76%.

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